The Power to Make a Difference
Campaign Builds on Bank of America’s Approach to Responsible Growth and Advances Its Purpose to Help Make Financial Lives Better Through the Power of Every Connection
What would you like the power to do?®
At Bank of America, we are guided by a common purpose to help make financial lives better through the power of every connection. We deliver on this through a focus on responsible growth and environmental, social and governance leadership. Through these efforts, we are driving growth — investing in the success of our employees, helping to create jobs, develop communities, foster economic mobility and address society’s biggest challenges — while managing risk and providing a return to our clients and our business.
To learn more about "The Power to..." campaign, visit http://promo.bankofamerica.com/powerto.
News Release and Additional Information
Feb. 25, 2019 – Bank of America Shares Brand Updates
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Nov. 18, 2018 – “What would you like the power to do?” – Brian Moynihan
Nov. 19, 2018 – “The Power to Make a Difference” – Bank of America partners with nonprofit founders and leaders
For More Information
For more information about "The Power to..." campaign, please contact Liz Wright, Bank of America, 1.646.855.3302.