Encourages Attendees to Explore Their Financial Priorities
Bank of America announced today that it will host 50 individuals at the company’s Better Money Habits® Retreat in Miami, Florida, September 27-29. As part of Bank of America’s commitment to make financial lives better, and through a partnership with BuzzFeed, the company issued a call for entries encouraging young adults, who are also Bank of America customers, to share their financial stories. Out of hundreds of entries, 50 were selected to join the free Miami event.
Through a series of peer-to-peer conversations, individual and group sessions, and expert advice, the Better Money Habits Retreat will provide participants a range of personal finance tools and advice to help them plan for the future. Topics include buying a home, saving for a child’s education, being debt-free, and investing in the future.
“Every day, people are juggling an overwhelming number of near- and long-term financial priorities – from paying off debt to saving for the future,” said Meredith Verdone, chief marketing officer at Bank of America. “The Better Money Habits Retreat will offer guidance, resources and peer support to help attendees identify, map out and achieve their financial goals.”
“Through our community outreach and education programs, we offer young adults across Miami a range of tools and educational opportunities to help them with their financial decisions – now and through future phases of their lives,” said Gene Schaefer, Miami market president at Bank of America. “We are excited to welcome this year’s attendees to our hometown, where we can continue serving as a resource for them while they use their learnings, insights and peer connections from the seminar to enhance their ongoing financial journeys.”
“BuzzFeed reaches hundreds of millions of people across the globe with content that not only entertains but also serves as a utility in our audience’s lives and teaches them something new,” said Jake Bronstein, head of Partner Innovation at BuzzFeed. “By partnering with Bank of America, we can continue this mission and help empower young adults to learn more about their personal finances both at the retreat and through our co-branded content.”
At Bank of America, we’re committed to helping people lead better financial lives by equipping them with the skills, knowledge and confidence to succeed. That’s why we created Better Money Habits, a financial education platform of tools and information that helps people make sense of their money and take action to improve. As a cornerstone of Better Money Habits, we offer free financial education content and tools that break down financial topics in a way that’s digestible, approachable and tailored. We continually look for ways to expand the reach of Better Money Habits and also offer Spanish language resources on the site.
At Bank of America, we’re guided by a common purpose to help make financial lives better, through the power of every connection. We’re delivering on this through responsible growth with a focus on our environmental, social and governance (ESG) leadership. ESG is embedded across our eight lines of business and reflects how we help fuel the global economy, build trust and credibility, and represent a company that people want to work for, invest in and do business with. It’s demonstrated in the inclusive and supportive workplace we create for our employees, the responsible products and services we offer our clients, and the impact we make around the world in helping local economies thrive. An important part of this work is forming strong partnerships with nonprofits and advocacy groups, such as community, consumer and environmental organizations, to bring together our collective networks and expertise to achieve greater impact. Connect with us on Twitter (@BofA_News).
Reporters May Contact:
Vanessa Cook, Bank of America