Bank of America continues to make significant investments in new solutions and capabilities to help make clients’ financial lives better.
The latest enhancements are part of the bank’s long-term strategy focused on high-tech, high-touch innovations that advance the client experience and help clients meet their financial goals.
“Our high-tech and high-touch approach means our team is able to help clients with their financial needs throughout their lifetimes and deliver extraordinary client care at all times, no matter how they choose to do their banking,” said Dean Athanasia, co-head of Consumer and Small Business at Bank of America.
Bank of America’s plans include opening more than 500 new financial centers across its nationwide footprint over the next four years, including the latest move to enter the state of Ohio to offer retail banking services in Cincinnati, Cleveland and Columbus, where it already has a long history of serving clients. The company currently provides commercial and business banking, as well as wealth management services through Merrill Lynch® to more than 775,000 relationships across Ohio. The growth in this state follows recent similar expansions into Denver, Minneapolis and Indianapolis; Bank of America recently announced future plans to expand in Pittsburgh, as well.
In addition to the new financial centers, Bank of America plans to redesign more than 1,500 financial centers with new technology, furnishings and layouts, and add more than 5,400 certified professionals to better meet client priorities and connect to their diverse needs. As part of this plan, the bank has already completed 620 renovations and opened more than 160 new financial centers, including 13 high-technology Advanced Centers it began piloting in 2017.
While clients are increasingly turning to the bank’s digital tools for day-to-day needs, close to 1 million clients visit financial centers every day as a destination for:
With approximately 35 million digital clients, digital banking continues to be a critical component of Bank of America’s high-tech, high-touch client experience. A number of industry-leading solutions currently available to Bank of America employees will begin rolling out to clients, including:
“We continue to deploy significant resources to meet the changing needs of an expanding client base, providing access to capabilities and financial professionals who will offer solutions aligned with our clients’ priorities,” added Thong Nguyen, co-head of Consumer and Small Business at Bank of America.
Bank of America is one of the world's leading financial institutions, serving individual consumers, small and middle-market businesses and large corporations with a full range of banking, investing, asset management and other financial and risk management products and services. The company provides unmatched convenience in the United States, serving approximately 47 million consumer and small business relationships with approximately 4,500 retail financial centers, approximately 16,000 ATMs, and award-winning digital banking with approximately 35 million active users, including approximately 24 million mobile users. Bank of America is a global leader in wealth management, corporate and investment banking and trading across a broad range of asset classes, serving corporations, governments, institutions and individuals around the world. Bank of America offers industry-leading support to approximately 3 million small business owners through a suite of innovative, easy-to-use online products and services. The company serves clients through operations in all 50 states, the District of Columbia, the U.S. Virgin Islands, Puerto Rico and more than 35 countries. Bank of America Corporation stock (NYSE: BAC) is listed on the New York Stock Exchange.
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Betty Riess, Bank of America