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11/19/18 3:11 pm EST

P2P Offering Hits Monthly Record and Surpasses 100 Percent Growth Year Over Year

Bank of America today announced that person-to-person (P2P) payments are experiencing record-breaking growth, as clients sent and received $4.3 billion with Zelle in October 2018. This represents the highest monthly volume to date and is an increase of more than 100 percent year over year, continuing the upward P2P growth trend. “Our clients are increasingly turning to cashless solutions, and Zelle’s strong growth is evidence of a continued more...
11/16/18 1:00 pm EST

Campaign Builds on Bank of America’s Approach to Responsible Growth and Advances Its Purpose to Help Make Financial Lives Better Through the Power of Every Connection

Bank of America today announced a new brand positioning focused on the question, “What would you like the power to do?” The positioning reflects the impact clients and communities can have when they have the power to achieve their goals, and the company’s role as a partner invested in their success. “‘What would you like the power to do?’ Listening to how people answer this question is how we learn what matters most to them,” said CEO Brian Moynihan. “This is why we’re here. And above all else more...
11/15/18 9:00 am EST

New Bank of America Survey Finds Americans See No Distinction Between Physical and Digital

First we talked, then we texted – what’s next? Social media handles are becoming the new “digits,” according to the latest Bank of America Trends in Consumer Mobility Report. The report, which explores timely mobile trends and forward-looking behaviors, also finds the lines between physical and digital are increasingly blurring. The majority believe they can be friends with someone more...