More Than 70% of Hispanic Millennials Providing Financial Support to Family Members – With Many Increasing Their Support During the Pandemic

August 18, 2021 at 8:00 AM Eastern

Leer en español

As Hispanic millennials continue to weather significant financial impacts from the pandemic, nearly three-quarters (72%) are also providing financial support to family – far more than non-Hispanic millennials (53%) – according to new research from Bank of America’s Better Money Habits. Additionally, nearly one-quarter (23%) increased or are increasing financial support for family due to the pandemic, including immediate and/or extended family.

The survey also revealed that nearly half of Hispanic millennials (45%) contributed less than $1,000 to savings or investments over the last year, and nearly one-quarter (23%) were not able to save at all. Despite these challenges, half (51%) of Hispanic millennials are optimistic about their financial outlook and many are taking positive steps toward a more financially secure future.

“Many Hispanic millennials are providing financial support to family and facing disproportionate impacts from drops in savings and other financial hardships, underscoring the need for guidance as they take proactive steps to rebuild financial security,” said Christine Channels, Head of Community Banking and Client Protection at Bank of America. “Through our Better Money Habits platform, we’re committed to arming individuals and families with the resources and guidance to help navigate challenging times, prepare for the future and reach their financial goals.”

Other key findings from this research include:

Gaps in savings and emergency funding, and job instability pose serious challenges

  • Prior to the pandemic, 40% of Hispanic millennials did not have an emergency fund (vs. 34% of non-Hispanic millennials), and 27% didn’t have enough saved to weather the impacts of the pandemic (vs. 17%).
  • Seventy-two percent say the pandemic impacted their ability to save – more so than non-Hispanic millennials (59%).
  • Today, 38% are still finding it difficult to save (vs. 29% of non-Hispanic millennials), one-quarter (24%) are living paycheck-to-paycheck, and 13% are having trouble paying rent/mortgage or other essential expenses.
  • As job insecurity remains a pressing challenge, the survey found that one-in-five (19%) Hispanic millennials are still unemployed.
  • Twenty-six percent say reduced income is a top barrier to achieving their financial goals, followed by being unable to save (25%) and job instability (19%).
  • Compounding these challenges, 51% of Hispanic millennials do not have a financial role model or anyone to turn to for financial advice – notably more than non-Hispanic millennials (39%).

Family is the cornerstone of Hispanic millennials’ financial lives

  • Compared to non-Hispanic millennials, Hispanic millennials are four times more likely to be supporting their or their spouse’s parents (16% vs. 4%) as well as family abroad (17% vs. 4%).
  • Seventeen percent have provided financial support to family since they were old enough to have a job – two times more than non-Hispanic millennials (8%).
  • Hispanic millennials are today two times more likely to feel a greater sense of financial responsibility for loved ones (18% vs. 9% of non-Hispanic millennials).

“Family has long played a powerful role in Hispanic millennials’ financial priorities and decisions, and the pandemic has only strengthened their commitment to the financial well-being of loved ones,” said Alberto Garofalo, Community Banking & Development executive at Bank of America. “Our research shows us that as Hispanic millennials take steps to rebuild their own financial security, they’re also strongly prioritizing financial support to family in the year ahead.”

Hispanic millennial women disproportionately impacted by caregiving responsibilities

  • More than half (56%) of Hispanic millennial women hold some type of caregiving responsibility, compared to 34% of Hispanic millennial men.
  • Among those women with existing caregiving responsibilities, 58% increased their caregiving role due to the pandemic (vs. 37% of Hispanic millennial men).
  • Compared to Hispanic millennial men, Hispanic millennial women are significantly more likely to be balancing both work and childcare (35% vs. 15%) and to have needed to leave the workforce or reduce work hours to care for children (19% vs. 9%)
  • Hispanic millennial women who took on increased caregiving responsibilities were also more likely than Hispanic millennial men to report a financial challenge, including a decrease in earnings (30% vs. 20%) and difficulty managing finances/paying bills (30% vs. 23%).

Despite challenges, Hispanic millennials are future-focused and taking action toward their financial goals

  • Seventy-one percent say the pandemic has influenced their financial values, or how they plan to spend and manage finances – more than non-Hispanic millennials (58%).
  • Nearly one-third (32%) are now prioritizing saving and budgeting (vs. 28% of non-Hispanic millennials), and 27% are more focused on their individual financial goals and self-improvement (vs. 22%).
  • Nearly half of Hispanic millennials (48%) plan to start an emergency fund following the pandemic (vs. 36% of non-Hispanic millennials) – and 21% have already started saving (vs. 16%).

As Hispanic millennials prioritize better money habits, they continue to seek advice and guidance as they look to take control of their finances and plan their financial futures. Bank of America’s Better Money Habits platform connects people at all life stages to relevant tools and resources that help build know-how about topics such as budgeting and saving, homeownership, reducing debt and retirement so people can learn and take action. To support Hispanic individuals and communities in reaching their financial goals, Better Money Habits also offers its full suite of easy-to-understand tools and resources in Spanish.


The study was conducted June 14 – 28, 2021 by Ipsos in English and Spanish and is based on nationally representative probability samples of 1,015 general population adults (age 18+), 515 Hispanic adults (age 18+) and 394 Hispanic Millennials (age 24-40). This survey was conducted using the Ipsos KnowledgePanel®, the largest and most well-established online probability-based panel that is representative of the adult US population. Panelists are scientifically recruited into this invitation-only panel via postal mailings to a random selection of residential addresses. To ensure that non-internet households are included, Ipsos provides access to a tablet and internet connection to those who need them. Because of this probability-based sampling approach, KnowledgePanel findings can be reported with a margin of sampling error and projected to the general population. The margin of sampling error for general population sample is +/- 3.2 percentage points at the 95% confidence level, while the margin of sampling error for the Hispanic Adult and Hispanic Millennials are +/- 4.6 and 5.9, respectively.

Better Money Habits®

At Bank of America, we’re committed to helping people lead better financial lives by equipping them with the skills, knowledge and confidence to succeed. That’s why we created Better Money Habits, a financial education platform of tools and information that helps people make sense of their money and take action to improve. As a cornerstone of Better Money Habits, we offer free financial education content and tools that break down financial topics in a way that’s approachable and easy to understand. We continually look for ways to expand the reach of Better Money Habits and also offer Spanish language resources on the site.

Bank of America

Bank of America is one of the world’s leading financial institutions, serving individual consumers, small and middle-market businesses and large corporations with a full range of banking, investing, asset management and other financial and risk management products and services. The company provides unmatched convenience in the United States, serving approximately 66 million consumer and small business clients with approximately 4,300 retail financial centers, approximately 17,000 ATMs, and award-winning digital banking with approximately 41 million active users, including approximately 32 million mobile users. Bank of America is a global leader in wealth management, corporate and investment banking and trading across a broad range of asset classes, serving corporations, governments, institutions and individuals around the world. Bank of America offers industry-leading support to approximately 3 million small business households through a suite of innovative, easy-to-use online products and services. The company serves clients through operations across the United States, its territories and approximately 35 countries. Bank of America Corporation stock (NYSE: BAC) is listed on the New York Stock Exchange.

For more Bank of America news, including dividend announcements and other important information, register for news email alerts.


Reporters May Contact:

Betty Riess, Bank of America
Phone: 1.415.913.4416



What would you like the power to do?