Bank of America Ranked Number One Nationally for Retail Banking Advice by J.D. Power
Reinforces Industry Leading High-Tech and High-Touch Approach is Delivering for Clients
Bank of America announced today that it has been recognized as Number One nationally for its retail banking advice in the J.D. Power 2021 U.S. Retail Banking Advice Satisfaction Study℠.
J.D Power is a global leader in consumer insights, advisory services and data and analytics. Based on responses from 5,491 retail bank customers nationwide, the study measures retail banking customer satisfaction with the advice and guidance provided by national and regional banks in the United States. This year, the study has been redesigned to also include a series of measures related to personal financial health and literacy.
“This latest recognition demonstrates our commitment to helping clients establish a solid financial foundation, build their financial health, and succeed on their financial journeys,” said D. Steve Boland, President, Retail at Bank of America. “Our focus on financial literacy also plays a vital role in the lives of our clients, and in our efforts to support local communities.”
Bank of America has been consistently recognized for its leading financial tools, personalized guidance and educational resources for clients. Earlier this month, the bank was ranked number one in customer satisfaction by J.D. Power among national banks in online banking and mobile banking apps in its 2021 U.S. Online Banking, and Banking Mobile App Satisfaction Studies1. In 2020, Bank of America was named the Best Customer Loyalty Bank by The Motley Fool and recognized by Loyalty360 for its approach to building more robust and deeper loyalty with customers. Additionally, its signature financial wellness offering, Better Money Habits®, empowers people to make informed and confident decisions at every step of their financial journey.
“Now more than ever, our clients are relying on us for expert advice to help them navigate important financial decisions,” said Aron Levine, President, Preferred and Consumer Banking & Investments at Bank of America. “We are committed to providing education, resources and personalized guidance to help our clients pursue their unique financial goals.”
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Bank of America is one of the world’s leading financial institutions, serving individual consumers, small and middle-market businesses and large corporations with a full range of banking, investing, asset management and other financial and risk management products and services. The company provides unmatched convenience in the United States, serving approximately 66 million consumer and small business clients with approximately 4,300 retail financial centers, including approximately 2,700 lending centers, 2,600 financial centers with a Consumer Investment Financial Solutions Advisor and approximately 2,400 business centers; approximately 17,000 ATMs; and award-winning digital banking with approximately 40 million active users, including approximately 31 million mobile users. Bank of America is a global leader in wealth management, corporate and investment banking and trading across a broad range of asset classes, serving corporations, governments, institutions and individuals around the world. Bank of America offers industry-leading support to approximately 3 million small business households through a suite of innovative, easy-to-use online products and services. The company serves clients through operations across the United States, its territories and approximately 35 countries. Bank of America Corporation stock (NYSE: BAC) is listed on the New York Stock Exchange.
Reporters May Contact:
Don Vecchiarello, Bank of America, 1.770.361.2573