February 12, 2024 at 9:04 AM Eastern

B of A Clients Had a Record 23.4 Billion Digital Interactions in twenty twenty three

CHARLOTTE, North Carolina – As Bank of America continues to personalize digital banking, clients are more frequently connecting with their finances digitally. In twenty twenty three, Bank of America clients connected with their finances more than 23.4 billion times through a combination of digital logins and proactive alerts – an eleven percent increase year over year and all-time record.

  • Clients received more than 10.6 billion proactive digital alerts in twenty twenty three – an increase of twelve percent year-over-year – giving them real-time insight into their financial lives. Bank of America now has 57 million verified digital users, among which more than 35 million have opted to receive these alerts. The most common alerts last year offered insights into account balances, deposit available balances, and virtual debit card usage.
  • Over the course of twenty twenty three, clients also logged into their accounts 12.8 billion times to stay on top of their finances – including a record 3.3 billion logins in Q4, up ten percent year-over-year. More clients are checking their finances more often, driving the number of active digital clients, those who have used digital in the last 90 days, to a record 46 million active users, up more than 2.2 million year over year.
  • Today, seventy seven percent of Consumer and Small Business households actively use Bank of America’s digital platforms, as well as eighty four percent of Wealth Management households, and seventy five percent of business clients.

“Our clients unlocked convenience 23 billion times last year through digital interactions,” said Nikki Katz, Head of Digital at Bank of America.  “Individualized real-time alerts and proactive insights, along with our digital platform overall, help simplify the day-to-day management of finances. This allows our clients to more easily balance life and enjoy the moments that matter.”

In twenty twenty three, clients interacted 673 million times with Erica, the most advanced and first widely available virtual financial assistant. This was a twenty eight percent increase year-over-year, bringing the total interactions since launch to nearly 1.9 billion. Clients across Bank of America businesses increasingly leverage Erica:

  • Erica now has 18.5 million active users, a twelve percent increase year-over-year.
  • Merrill client interactions with Erica exceeded 10 million in twenty twenty three.
  • Private Bank clients interacted with Erica a record 700,000 times in twenty twenty three, up thirty five percent from the previous year.
  • CashPro Chat integrated Erica in twenty twenty three, with forty three percent of client inquiries now being answered in the app. CashPro clients also received 19.7 million alerts and insights in twenty twenty three.

How clients send and deposit money has also continued to shift toward digital:

  • A record 21.5 million clients now use Zelle®. These clients sent and received 1.24 billion payments worth three hundred seventy three billion dollars in twenty twenty three – both record highs.
  • Clients sent more than twice as many Zelle transactions as checks written in fourth quarter twenty twenty three.
  • seventy five percent of checks to Wealth Management clients were deposited digitally.
  • seventy five percent of Business clients were active across CashPro and B A three sixty.

More information on how Bank of America clients are engaging with digital banking is available in the bank’s quarterly Trends in Digital (PDF) fact sheet.

Bank of America continues to be recognized throughout the industry for its digital leadership, receiving over 120 accolades in twenty twenty three. Most recently, Bank of America was named:

  • Best Mobile Banking Apps by Forbes
  • number one Overall fourth quarter twenty twenty three Online Banker Scorecard by Keynova
  • number one Overall fourth quarter twenty twenty three Mobile Credit Card Scorecard by Keynova
  • Merrill Edge Self-Directed was ranked number one in three categories in the StockBrokers.com twenty twenty four Annual Broker Review
    • Overall Client Experience (for the seventh year in a row)
    • Client Dashboard (for the fourth year in a row)
    • for Bank Brokerage (for the tenth year in a row)

Download the Bank of America app or visit the Bank of America website.

Bank of America

Bank of America is one of the world’s leading financial institutions, serving individual consumers, small and middle-market businesses and large corporations with a full range of banking, investing, asset management and other financial and risk management products and services. The company provides unmatched convenience in the United States, serving approximately 69 million consumer and small business clients with approximately 3,800 retail financial centers, approximately A T Ms (automated teller machines) and award-winning digital banking with approximately 57 million verified digital users. Bank of America is a global leader in wealth management, corporate and investment banking and trading across a broad range of asset classes, serving corporations, governments, institutions and individuals around the world. Bank of America offers industry-leading support to approximately 4 million small business households through a suite of innovative, easy-to-use online products and services. The company serves clients through operations across the United States, its territories and more than 35 countries. Bank of America Corporation stock is listed on the New York Stock Exchange (N Y S E B A C).

Zelle and the Zelle-related marks are wholly owned by Early Warning Services, L L C and are used herein under license.

Reporters may contact

Andy Aldridge, Bank of America
Phone: one nine eight zero three eight seven zero five one four
andrew.aldridge@bofa.com

Categories

February 12, 2024 at 9:04 AM Eastern

B of A Clients Had a Record 23.4 Billion Digital Interactions in twenty twenty three

CHARLOTTE, North Carolina – As Bank of America continues to personalize digital banking, clients are more frequently connecting with their finances digitally. In twenty twenty three, Bank of America clients connected with their finances more than 23.4 billion times through a combination of digital logins and proactive alerts – an eleven percent increase year over year and all-time record.

  • Clients received more than 10.6 billion proactive digital alerts in twenty twenty three – an increase of twelve percent year-over-year – giving them real-time insight into their financial lives. Bank of America now has 57 million verified digital users, among which more than 35 million have opted to receive these alerts. The most common alerts last year offered insights into account balances, deposit available balances, and virtual debit card usage.
  • Over the course of twenty twenty three, clients also logged into their accounts 12.8 billion times to stay on top of their finances – including a record 3.3 billion logins in Q4, up ten percent year-over-year. More clients are checking their finances more often, driving the number of active digital clients, those who have used digital in the last 90 days, to a record 46 million active users, up more than 2.2 million year over year.
  • Today, seventy seven percent of Consumer and Small Business households actively use Bank of America’s digital platforms, as well as eighty four percent of Wealth Management households, and seventy five percent of business clients.

“Our clients unlocked convenience 23 billion times last year through digital interactions,” said Nikki Katz, Head of Digital at Bank of America.  “Individualized real-time alerts and proactive insights, along with our digital platform overall, help simplify the day-to-day management of finances. This allows our clients to more easily balance life and enjoy the moments that matter.”

In twenty twenty three, clients interacted 673 million times with Erica, the most advanced and first widely available virtual financial assistant. This was a twenty eight percent increase year-over-year, bringing the total interactions since launch to nearly 1.9 billion. Clients across Bank of America businesses increasingly leverage Erica:

  • Erica now has 18.5 million active users, a twelve percent increase year-over-year.
  • Merrill client interactions with Erica exceeded 10 million in twenty twenty three.
  • Private Bank clients interacted with Erica a record 700,000 times in twenty twenty three, up thirty five percent from the previous year.
  • CashPro Chat integrated Erica in twenty twenty three, with forty three percent of client inquiries now being answered in the app. CashPro clients also received 19.7 million alerts and insights in twenty twenty three.

How clients send and deposit money has also continued to shift toward digital:

  • A record 21.5 million clients now use Zelle®. These clients sent and received 1.24 billion payments worth three hundred seventy three billion dollars in twenty twenty three – both record highs.
  • Clients sent more than twice as many Zelle transactions as checks written in fourth quarter twenty twenty three.
  • seventy five percent of checks to Wealth Management clients were deposited digitally.
  • seventy five percent of Business clients were active across CashPro and B A three sixty.

More information on how Bank of America clients are engaging with digital banking is available in the bank’s quarterly Trends in Digital (PDF) fact sheet.

Bank of America continues to be recognized throughout the industry for its digital leadership, receiving over 120 accolades in twenty twenty three. Most recently, Bank of America was named:

  • Best Mobile Banking Apps by Forbes
  • number one Overall fourth quarter twenty twenty three Online Banker Scorecard by Keynova
  • number one Overall fourth quarter twenty twenty three Mobile Credit Card Scorecard by Keynova
  • Merrill Edge Self-Directed was ranked number one in three categories in the StockBrokers.com twenty twenty four Annual Broker Review
    • Overall Client Experience (for the seventh year in a row)
    • Client Dashboard (for the fourth year in a row)
    • for Bank Brokerage (for the tenth year in a row)

Download the Bank of America app or visit the Bank of America website.

Bank of America

Bank of America is one of the world’s leading financial institutions, serving individual consumers, small and middle-market businesses and large corporations with a full range of banking, investing, asset management and other financial and risk management products and services. The company provides unmatched convenience in the United States, serving approximately 69 million consumer and small business clients with approximately 3,800 retail financial centers, approximately A T Ms (automated teller machines) and award-winning digital banking with approximately 57 million verified digital users. Bank of America is a global leader in wealth management, corporate and investment banking and trading across a broad range of asset classes, serving corporations, governments, institutions and individuals around the world. Bank of America offers industry-leading support to approximately 4 million small business households through a suite of innovative, easy-to-use online products and services. The company serves clients through operations across the United States, its territories and more than 35 countries. Bank of America Corporation stock is listed on the New York Stock Exchange (N Y S E B A C).

Zelle and the Zelle-related marks are wholly owned by Early Warning Services, L L C and are used herein under license.

Reporters may contact

Andy Aldridge, Bank of America
Phone: one nine eight zero three eight seven zero five one four
andrew.aldridge@bofa.com

Categories

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