BofA Art Market Update Anticipates Buying Opportunities for Collectors This Fall

November 12, 2024 at 9:00 AM Eastern

NEW YORK, NY – Newly released Bank of America art market update finds that lower auction estimates, discounts at galleries and the recent interest rate cuts are driving increased participation among collectors heading into marquee events, including the New York fall auctions and Art Basel Miami. The anticipated favorable buying conditions come on the heels of lower-than-expected art sales in the secondary market during the first half of the year – with auction prices coming in only 1% above their aggregated mid-estimates, the smallest increase in seven-plus years.[1]

Bar chart showing underperforming art sales in H1 2024 that suggests a price adjustment may be on the horizon this fall. Underperforming art sales in H1 2024 suggest a price adjustment may be on the horizon this fall.

Bar Chart title: Are price expectations still too high?

With sale totals in the first half of 2024 falling closer to their low estimate, we expect to see prices recalibrate come fall.

  • In the first half of 2017, the total sales value including buyer’s premium was $5.71 billion, the low estimate was $4.07 billion, and the high estimate was $5.74 billion.
  • In the first half of 2018, the total sales value including buyer’s premium was $7.01 billion, the low estimate was $5.27 billion, and the high estimate was $7.19 billion.
  • In the first half of 2019, the total sales value including buyer’s premium was $5.7 billion, the low estimate was $4.35 billion, and the high estimate was $6.28 billion.
  • In the first half of 2020, the total sales value including buyer’s premium was $1.73 billion, the low estimate was $1.32 billion, and the high estimate was $1.92 billion.
  • In the first half of 2021, the total sales value including buyer’s premium was $5.8 billion, the low estimate was $3.87 billion, and the high estimate was $5.53 billion.
  • In the first half of 2022, the total sales value including buyer’s premium was $7.11 billion, the low estimate was $5.01 billion, and the high estimate was $7.04 billion.
  • In the first half of 2023, the total sales value including buyer’s premium was $5.81 billion, the low estimate was $4.34 billion, and the high estimate was $6.34 billion.
  • In the first half of 2024, the total sales value including buyer’s premium was $4.25 billion, the low estimate was $3.39 billion, and the high estimate was $4.99 billion

Source: ArtTactic, as of July 11, 2024.


The current market correction, which began in 2023 with global geopolitical unrest, high inflation and interest rates affecting collectors, has spilled into 2024. Less marquee estate property in the May sales potentially also dampened bidders’ confidence and enthusiasm. Fewer masterpiece works are being offered in what has widely been viewed as a “buyer’s market.”

Galleries face a critical choice: adapt to the new market reality or risk accumulating unsold inventory. “Collectors are more discerning than ever,” said Drew Watson, Head of Art Services at Bank of America Private Bank. “They know that galleries continue to sell A+ works, but that terms are more negotiable on everything else. Collectors are using that knowledge to secure more favorable transaction terms: including skipping waitlists, eliminating resale restrictions and ‘buy one gift one,’ and of course, price discounts.

While some auction prices soften and bidder competition wanes in some areas of the market, the report indicates strong collector interest in certain collecting categories, for example, the Latin American (LATAM) and Latin diaspora artists market, which is expected to carry into 2025. Sales in this sector have grown by 18% year over year and show no signs of slowing based on recent market activity and institutional support.[2]

“Latin American artists have seen strong buyer interest and sell-through rates so far this year,” Watson said. “We saw multiple record-breaking auction sales in the spring, and biennales and art fairs have become key primary market platforms.”

Report findings also show that collectors increasingly view art as an asset that is part of their overall wealth management strategy. By 2026, the estimated value of art and collectibles is expected to surpass $2.8 trillion and make up approximately 11% of the portfolios of ultra-high-net-worth individuals.[3] Interest is only expected to grow as younger generations build and inherit wealth over the coming years.

Access the full Art Market Update Fall 2024: Opportunity Knocks? report to read more about evolving trends in the art market today, including key wealth planning insights, an in-depth interview with artist Amanda Phingbodhipakkiya, a discussion with Jennifer S. Brown, curator of Bank of America’s corporate collection, and a look at the Bank of America Art Conversation Project (ACP).

Since 2010, the ACP has helped conserve over 260 critically important paintings, sculptures, archeological and architectural works in danger of deterioration.  More information about this year’s recipients can be found here: Grants to Preserve Historic Art Awarded in 11 Countries by BofA.

Bank of America

Bank of America is one of the world’s leading financial institutions, serving individual consumers, small and middle-market businesses and large corporations with a full range of banking, investing, asset management and other financial and risk management products and services. The company provides unmatched convenience in the United States, serving approximately 69 million consumer and small business clients with approximately 3,700 retail financial centers, approximately 15,000 ATMs (automated teller machines) and award-winning digital banking with approximately 58 million verified digital users. Bank of America is a global leader in wealth management, corporate and investment banking and trading across a broad range of asset classes, serving corporations, governments, institutions and individuals around the world. Bank of America offers industry-leading support to approximately 4 million small business households through a suite of innovative, easy-to-use online products and services. The company serves clients through operations across the United States, its territories and more than 35 countries. Bank of America Corporation stock is listed on the New York Stock Exchange (NYSE: BAC).

Banking products are provided by Bank of America, N.A., and affiliated banks, Members FDIC and wholly owned subsidiaries of Bank of America Corporation.

Reporters may contact:

Julia Ehrenfeld, Bank of America
Phone: 1.646.855.3267
julia.ehrenfeld@bofa.com

 

Footnotes

[1] ArtTactic, “RawFacts Auction Review First Half 2024.”

[2] The Art Basel and UBS Global Art Market Report 2023.

[3] Deloitte Art and Finance Report 2023.

November 12, 2024 at 9:00 AM Eastern

BofA Art Market Update Anticipates Buying Opportunities for Collectors This Fall

NEW YORK, NY – Newly released Bank of America art market update finds that lower auction estimates, discounts at galleries and the recent interest rate cuts are driving increased participation among collectors heading into marquee events, including the New York fall auctions and Art Basel Miami. The anticipated favorable buying conditions come on the heels of lower-than-expected art sales in the secondary market during the first half of the year – with auction prices coming in only 1% above their aggregated mid-estimates, the smallest increase in seven-plus years.[1]

Bar chart showing underperforming art sales in H1 2024 that suggests a price adjustment may be on the horizon this fall. Underperforming art sales in H1 2024 suggest a price adjustment may be on the horizon this fall.

Bar Chart title: Are price expectations still too high?

With sale totals in the first half of 2024 falling closer to their low estimate, we expect to see prices recalibrate come fall.

  • In the first half of 2017, the total sales value including buyer’s premium was $5.71 billion, the low estimate was $4.07 billion, and the high estimate was $5.74 billion.
  • In the first half of 2018, the total sales value including buyer’s premium was $7.01 billion, the low estimate was $5.27 billion, and the high estimate was $7.19 billion.
  • In the first half of 2019, the total sales value including buyer’s premium was $5.7 billion, the low estimate was $4.35 billion, and the high estimate was $6.28 billion.
  • In the first half of 2020, the total sales value including buyer’s premium was $1.73 billion, the low estimate was $1.32 billion, and the high estimate was $1.92 billion.
  • In the first half of 2021, the total sales value including buyer’s premium was $5.8 billion, the low estimate was $3.87 billion, and the high estimate was $5.53 billion.
  • In the first half of 2022, the total sales value including buyer’s premium was $7.11 billion, the low estimate was $5.01 billion, and the high estimate was $7.04 billion.
  • In the first half of 2023, the total sales value including buyer’s premium was $5.81 billion, the low estimate was $4.34 billion, and the high estimate was $6.34 billion.
  • In the first half of 2024, the total sales value including buyer’s premium was $4.25 billion, the low estimate was $3.39 billion, and the high estimate was $4.99 billion

Source: ArtTactic, as of July 11, 2024.


The current market correction, which began in 2023 with global geopolitical unrest, high inflation and interest rates affecting collectors, has spilled into 2024. Less marquee estate property in the May sales potentially also dampened bidders’ confidence and enthusiasm. Fewer masterpiece works are being offered in what has widely been viewed as a “buyer’s market.”

Galleries face a critical choice: adapt to the new market reality or risk accumulating unsold inventory. “Collectors are more discerning than ever,” said Drew Watson, Head of Art Services at Bank of America Private Bank. “They know that galleries continue to sell A+ works, but that terms are more negotiable on everything else. Collectors are using that knowledge to secure more favorable transaction terms: including skipping waitlists, eliminating resale restrictions and ‘buy one gift one,’ and of course, price discounts.

While some auction prices soften and bidder competition wanes in some areas of the market, the report indicates strong collector interest in certain collecting categories, for example, the Latin American (LATAM) and Latin diaspora artists market, which is expected to carry into 2025. Sales in this sector have grown by 18% year over year and show no signs of slowing based on recent market activity and institutional support.[2]

“Latin American artists have seen strong buyer interest and sell-through rates so far this year,” Watson said. “We saw multiple record-breaking auction sales in the spring, and biennales and art fairs have become key primary market platforms.”

Report findings also show that collectors increasingly view art as an asset that is part of their overall wealth management strategy. By 2026, the estimated value of art and collectibles is expected to surpass $2.8 trillion and make up approximately 11% of the portfolios of ultra-high-net-worth individuals.[3] Interest is only expected to grow as younger generations build and inherit wealth over the coming years.

Access the full Art Market Update Fall 2024: Opportunity Knocks? report to read more about evolving trends in the art market today, including key wealth planning insights, an in-depth interview with artist Amanda Phingbodhipakkiya, a discussion with Jennifer S. Brown, curator of Bank of America’s corporate collection, and a look at the Bank of America Art Conversation Project (ACP).

Since 2010, the ACP has helped conserve over 260 critically important paintings, sculptures, archeological and architectural works in danger of deterioration.  More information about this year’s recipients can be found here: Grants to Preserve Historic Art Awarded in 11 Countries by BofA.

Bank of America

Bank of America is one of the world’s leading financial institutions, serving individual consumers, small and middle-market businesses and large corporations with a full range of banking, investing, asset management and other financial and risk management products and services. The company provides unmatched convenience in the United States, serving approximately 69 million consumer and small business clients with approximately 3,700 retail financial centers, approximately 15,000 ATMs (automated teller machines) and award-winning digital banking with approximately 58 million verified digital users. Bank of America is a global leader in wealth management, corporate and investment banking and trading across a broad range of asset classes, serving corporations, governments, institutions and individuals around the world. Bank of America offers industry-leading support to approximately 4 million small business households through a suite of innovative, easy-to-use online products and services. The company serves clients through operations across the United States, its territories and more than 35 countries. Bank of America Corporation stock is listed on the New York Stock Exchange (NYSE: BAC).

Banking products are provided by Bank of America, N.A., and affiliated banks, Members FDIC and wholly owned subsidiaries of Bank of America Corporation.

Reporters may contact:

Julia Ehrenfeld, Bank of America
Phone: 1.646.855.3267
julia.ehrenfeld@bofa.com

 

Footnotes

[1] ArtTactic, “RawFacts Auction Review First Half 2024.”

[2] The Art Basel and UBS Global Art Market Report 2023.

[3] Deloitte Art and Finance Report 2023.

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